Absolut "Originality" launches in Trinidad & Tobago

How about being surrounded by a few hundred, one-of-a-kind peices of art? 

That's just what happened last night at the Media Launch for Absolut "Originality" at Tao Sushi.

The concept for this original bottle of Absolut Vodka is that each one is unique and made with a drop of cobalt blue, infused into the molten glass during production.

This elegant limited collection features only four million, individually designed bottles, which will be sold world-wide.  

No doubt, these stunning bottles are sure to turn heads at your wedding bar. 

To help unveil the new design, the staff at Marketing and Distribution ( who distribute Absolut ) brought in two amazing interactive artists - Warren Le Platte of Zigva who executed some mind-blowing light art combined with digital photography ( your photos come out with neon scribbles to the background, which are all hand-drawn by Warren) 

The  next artist, Frank Seales featured an art installation piece in the shape of an Absolut bottle with a made-to-scale wooden frame. 

Next to it was a trough of various types of wood pieces. Every guest got to choose one piece of wood and adhere it onto the frame and write their name on it. 

The idea is that this art installation would rove over Trinidad & Tobago over the next 2-3 weeks, and club/restaurant patrons would also get a chance to add their own individual wooden block to the piece.

Cool factor? 100%

Artist, Frank Seales (right) and Simone, Editor of Trinidad Weddings

 I chose a blue diamond-shaped piece of Pink Poui, as mine. See it below!

 

All in all, one Blue Martini and several pieces of sushi later, I'd have to agree with Absolut Brand Director, Mathias Westphal : "This classy (bottle) remake, celebrates the original thinking that has always been the Absolut creed and pays tribute to the world’s most iconic vodka.” 

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